Ideas That Inspire ALOGENT

Client: ALOGENT

Size: 20x20

Product: Delta Matrix-Elite

Budget: $85,000 including graphic design and production.

 Alogent, a leading developer of payment processing solutions, inaugurated their 20x20 Delta Matrix-Elite exhibit solution at the BAI Transpay show in New Orleans in May 2003.  

Brad Strumpf, a senior exhibit consultant with Laarhoven Design/Atlanta helped to design this unique exhibit solution for his client. The exhibit features a plasma screen theater area, semi private conference space, large software demo areas, and a main counter designed to simulate a bank teller environment. The design makes use of multiple graphic display areas.

Perforated prints on plex were featured between the demo stations and conference area to give privacy, yet create an open feel for those in conference. Specialized lighting applications such as back lit columns and downlighting were employed to highlight images and text.  Downlighting was integrated into custom canopies to bring attention to important messages and images on the header areas over each demo station.  According to Alogent's brand development manager, "this design captures the essence of Alogent.  The images, colors and textures perfectly convey the qualities of our corporate image".