Ideas That Inspire Qlogic
Client: Qlogic
A/E: Richard Diess/Advanced Exhibit Methods
Size: 20’x30’
Product: Delta Matrix
Budget: $89,000
Qlogic, with corporate headquarters in southern California, is a producer of Storage Area Network (SAN) hardware and software. For last year’s HPWorld and Comdex shows, they wanted to achieve an advanced technology look and feel for their exhibit; introduce new products; and display products ranging from chips and circuit boards, to 200 lb. switches, and software. Delta Matrix combined with “neon-effect” lighting provide a subtle, high-tech look.
Four corner kiosks tied to a central tower with extrusion, create separate product categories with an interconnected look and feel.
Acrylic fixtures, shelving and turntables allow for product display. In the center of the exhibit are two plasma screens titled at a downward angle for better visibility and less glare. Above the center tower sits a large 4-sided backlit sign with alternating logos. The overhead hanging fabric sign gives height to the logo and points prospective clients to the booth below
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